29/05/1940
This short promotes the premise that movies often create a demand for the fashions seen in them. It starts with a vignette in rural America. A mother and daughter go to town to buy a new dress. In the dress shop window is a designer dress worn by Joan Crawford in a recent movie. We then go to Hollywood and visit Adrian, MGM's chief of costume design, and see how multiple copies of a single clothing pattern are produced. The film ends with short segments of several MGM features.
Ann Morriss
as Mary
Naomi Childers
as Mary's Mother
George Lessey
as Mary's Father
May McAvoy
as Saleslady
Adrian
as Self
Lew Ayres
as Self
Lionel Barrymore
as Self
Wallace Beery
as Self
Bruce Cabot
as Self
Claudette Colbert
as Self
Joan Crawford
as Self
Nelson Eddy
as Self
Clark Gable
as Self
Greta Garbo
as Self
Judy Garland
as Self
Fay Holden
as Self
Marsha Hunt
as Self
Hedy Lamarr
as Self
Vivien Leigh
as Self
Myrna Loy
as Self
Jeanette MacDonald
as Self
Fredric March
as Self
Chico Marx
as Self
Groucho Marx
as Self
Harpo Marx
as Self
Ilona Massey
as Self
Frank Morgan
as Self
Maureen O'Sullivan
as Self
Laurence Olivier
as Self
Cecilia Parker
as Self
Eleanor Powell
as Self
William Powell
as Self
Mickey Rooney
as Self
Rosalind Russell
as Self
Ann Rutherford
as Self
Norma Shearer
as Self
Ann Sothern
as Self
James Stewart
as Self
Lewis Stone
as Self
Robert Taylor
as Self
Spencer Tracy
as Self
Johnny Weissmüller
as Self
Robert Young
as Self
Frank Whitbeck
as Narrator
Greer Garson
as Self
Margaret Sullivan
as Self (archive footage)
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